William Naoil - Code Red 404 lyrics

[Verse 1: Ian] I've previously explained the reasons for a 404 error page But once a visitor sees this on your website They might not be sure what to do next The content they're looking for Might have been moved, so you should do What you can to help them find it Or the content might have been removed which means They're likely to leave your site unless You can give them an incentive to stay [Bridge: Ian] Red Code ain't hate if for you do want it to be a red Red Code ain't hate it for you [Verse 2: Gordon] The term “404 error” used to be pretty standard But there's no reason to use technical terms which might Scare off your visitors, the title “Page not found” Is more accurate and sounds less geeky Do you want to increase conversions on your 404 error page? This humble page on your site can actually make a big difference If you optimize it properly In this post, we'll share 1 5 tips to improve your 404 error page and increase your conversions (With examples) [Verse 3: Victor James] Did you know that the average Lifespan of a webpage is about 100 days, links tend to go bad Over time due to moved or deleted content Or changes in permalink structure In fact, you can expect To lose about one quarter of your links every seven years [Verse 4: Anthony Naoil] You should never leave your users hanging With a run-of-the-mill 404 error page By default, the 404 error page Goes against all good principles of user experience design It will make your visitors Want to rip their hair out and flee your site immediately On the other hand If you optimize your 404 error page You can reduce your bounce Rate and increase your conversions Let's go over 15 tips for improving your 404 error page [Verse 5: Frank Fuel] The first thing you need to do to improve your 404 Error page is replace all the technical Mumbo jumbo with normal human language Remember: most people don't know What a “404 error” even means All your users know is that They didn't get the page they wanted Using technical terms that they don't understand Will only frustrate them more [Verse 6: William Naoil] Never point the finger at the user for the error You don't want to make them feel stupid Instead, be apologetic When explaining what went wrong, don't use absolutes Instead, use words like “might have” or “possibly” So the user doesn't feel like it is their fault In fact, go ahead and place the blame on yourself By slapping yourself on the wrist You'll actually cause users to love you more [Verse 7: Jessia Fuel] Good user experience design says that when you deliver An error message, you must explain what went wrong Currently, it is not possible To customize the 404 error page that appears When the connection between your domain and site is lost [Verse 8: Sam Fuel] It is not possible to customize your 404 error page If your web host has not enabled this facility for your website For example, at the time of this writing If you host at free web hosts like Geocities or Tripod You will not be able to customize your 404 Error Page Commercial web hosts, on the other hand Usually provide this facility, if your web host Supports a way to customize your 404 file You will usually find mention Of it somewhere in their documentation (or advertisements) In fact, if they mention somewhere that you can Customize a file named ".htaccess" It probably means that you can also Customize your 404 File Not Found error page The .htaccess file is what Apache Web servers use to allow you to fine-tune Your web server configurations at a directory level Other types of web servers handle the customization Of 404 error pages differently (A web server, in this context Is the software that runs on your web host's computer It is the program that "serves" your web pages to your visitors)